It started
on Warren Street.
A fourth-floor walk-up in a cast-iron building. White walls. North light. The view, a fire escape.
Emme was twelve when she dreamed up Warren. She had tried nearly every lip treatment on the market, and none of them were quite right. So she decided to make her own — one product that does one thing well. It took a year.
Every shade is named for a street within four blocks of our door. Every tube carries the zip code we share with our neighbors — the restaurants we watch open and close, the galleries we cut through on Sundays, the corner that knows our order.
Made in New York. In small batches. On Warren Street.